Home » Odds & Ends » Hollywood v. Bollywood

Hollywood v. Bollywood

By LIFS July 2, 2007 at 10:39 AM
Font size: Decrease font Enlarge font
Hollywood has joined the turf war with Bollywood for Indian movie goers.

 
Spider-Man 3 grossed $4.5 in its first weekend, the highest ever for a foreign movie in India and the movie is set to exceed the $13 million total box office gross of Titanic, the highest for a foreign film in India.

Bollywood enjoys a near monopoly in India and foreign films account for less than 5 percent of $1 billion in theater tickets.

However, last year the James Bond film Casino Royale released simultaneously in English, Hindi, Tamil and Telugu with 400 prints set a first weekend record for a foreign film. Until then, dubbed versions were released only after the English run was complete. Spider-Man 3 upped the ante, released in several regional dialects on 600 screens nationwide.

Although Bollywood sells more tickets worldwide than the rest of the world combined, Bollywood's global revenues are just 2 percent of Hollywood's. 

Subscribe to comments feed Comments (0 posted)

total: | displaying:

Post your comment

  • Bold
  • Italic
  • Underline
  • Quote

Please enter the code you see in the image:

Captcha
  • Email Email
  • Print Print

Tagged as:

Odds & Ends | Magazine | July 2007

Rate this article

0
Submit Link

We are looking for the best Indian stories on the web. If you see something interesting, send us a link to the story.